Duplicates often appear by accident: an old listing from a previous agency, a user-created entry, or a second profile made during a move. Google may suspend all of them together.
How duplicates are created
- Relocating and creating a new listing instead of updating the old one
- A former agency or employee creating a profile you never knew about
- Customers or Google automatically generating a listing
- Separate listings for departments without separate entrances or staff
Why Google suspends them
Duplicates can look like an attempt to take extra space in local results, so Google may suspend every related listing rather than choose between them.
Departments and practitioners
Individual practitioners and distinct departments can have their own listings in some cases, such as doctors within a clinic. The rules are specific, so check eligibility before creating them.
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